Meet our founder and creative director, Arielle.

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Arielle Petruzzella received her BFA (Bachelors of Fine Arts) from Mason Gross School of the Arts at Rutgers University in 2013 while also completing a second major in Communications. She attained additional design education at the Shillington School of Graphic Design in New York, NY in 2015. Arielle has worked as a freelance designer for a diverse array of companies in fields such as food & beverage, medicine, & fitness. Arielle has worked as the lead designer for Lena Levine Studio, a Web Development Agency in Buffalo, NY since 2015. She was the in-house designer for Ashker’s, a restaurant brand with multiple locations in Buffalo, NY from 2015-2019.

When not focusing on Zella Creative, Arielle enjoys living an active lifestyle through olympic weightlifting and yoga. She can also be found cooking and baking elaborate deserts for her friends and family.